Document Design
The Value of Design
Visual design enhances technical writing. Appropriate, effective document design can range from simple headings in an APA-formatted journal article to multimodal elements in a social media post or other promotional materials.
Created for: Document Design
Book Jacket
A book jacket from an imagined memoir created to practice and apply design principles and skills.
This project demonstrates my ability to assess the rhetorical situation (the information a book jacket needs), apply design principles (e.g., contrast, alignment, repetition), and incorporate them to create an effective product.
Skills
Tools
- Gestalt design skills
- Accessibility
- Rhetorical analysis
- Canva
- Adobe Color
Created for: Document Design
Booklet
A combination case study/design exercise in booklet format.
This case study examines my revision of a local restaurant’s menu. The case study provides the content, while the booklet’s design adheres to visual design principles to illustrate my document design skills.
Skills
Tools
- Document design
- Layout
- Desktop publishing
- Adobe InDesign
- Adobe Color
Created for: Writing for Business & Government
Promotional Materials
A collection of promotional materials advertising a scholarship opportunity from a local civic organization.
Since this local civic unit is part of a national organization, I adhered to the organization’s style guide. I created a digital/print flyer to distribute to local high schools, as well as social media posts to promote the scholarships. These materials attest to my experience working with outside organizations and adhering to others’ requirements.
Skills
Tools
- Document design
- Audience analysis
- Research
- Formatting to meet specific requirements
- Canva
- Adobe Color